Howard Civil Engineering

20 vehicles branded faster with reduced cost and environmental impact

Howard Plant Hire required a scalable branding solution for their fleet of Citroën Berlingos, with a focus on speed, efficiency, and cost control.

Using modular branding, the entire fleet was completed quickly while delivering significant savings compared to traditional wrapping.

The Goal

Brand 20 vehicles efficiently while maintaining a consistent, professional finish across the fleet.

The rollout needed to be completed quickly, without creating unnecessary downtime or disruption to operations.

The Challenge

Branding 20 vehicles using traditional wrapping would have meant high costs, long installation times, and vehicles being taken off the road during fitting.

At this scale, that approach increases operational disruption and makes it harder to deliver a consistent result across the fleet.

The Solution & Outcome

Brandfixx deployed a modular graphics system across all 20 vehicles, designed for fast, repeatable installation.

This reduced fitting time significantly and ensured a consistent finish across the entire fleet, without slowing the rollout.

All vehicles were branded and ready for use quickly, allowing Howard Plant Hire to keep operations moving while reducing both cost and environmental impact.

Key Stats

20 vehicles branded and deployed

£14,000 saved vs traditional wrapping

81.6 kg CO2e reduction across the fleet

130 fitting hours saved (160 reduced to 30 hrs)

Why It Worked

Modular branding simplifies fleet rollouts by reducing installation time, cost, and complexity.

Unlike traditional wraps, individual panels can be replaced if a vehicle is damaged — without rewrapping the entire vehicle. This keeps vehicles on the road and reduces ongoing maintenance costs.

At scale, this creates a faster, more efficient, and more sustainable approach to fleet branding.